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What is SEO in 2019

What is SEO in 2019

You’ve probably received dozens of unsolicited emails and phone calls from so called SEO experts promising to get you the first position in Google. But just what is good and bad SEO in 2019? WHAT IS SEO? SEO is Search Engine Optimisation. It’s the practice of...

The Who, What and Where of Good Content Marketing

The Who, What and Where of Good Content Marketing

My last blog post grappled with the definition of content marketing and why it’s such a useful tool. It also briefly touched on who uses it. The conclusion I offered up was pretty much an awful lot of businesses use good content marketing – and certainly all the smart...

Content Marketing

Content Marketing

What is Content Marketing? “Content marketing is any marketing that involves the creation and sharing of media and publishing content in order to acquire customers. This information can be presented in a variety of formats, including news, video, white papers,...

What makes a good Blog – part one

What makes a good Blog – part one

In this post I want to tackle  what makes a good blog from a technical point of view and from a less techie perspective. If you want to have your blog read, shared and commented on it’s important to make it relevant and interesting. So, how do you actually write a...

What makes a good Blog – part two

What makes a good Blog – part two

Let’s talk tech – SEO (Search Engine Optimisation) So now you know what to blog about, let’s get into the technical side of blogging. A golden rule - “One keyword per post/page” When I say keyword I don’t just mean one word – very rarely will it be one word. A good...

Top Seven Things To Look For In An SEO Company

Top Seven Things To Look For In An SEO Company

Because many companies and consultants today are offering search optimization services, it is important for a business owner to carefully choose the right expert with whom to work. Here are the top seven things to look for in an SEO company before deciding to use its...

The Benefits Of Hiring An SEO Expert

The Benefits Of Hiring An SEO Expert

Many offline business owners hesitate to hire the services of an SEO expert because of a preconceived notion that search engine optimization is expensive and time consuming. But the truth is that SEO allows an offline business to promote with lesser cost and quicker...