12 Sep Marketing B2B vs B2C
So, you bought the piece of land, planted your vines and now produce a very nice range of wines.You went big, so there’s enough to sell through your cellar door...
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23 Jul The Cloud – What it is and why you should use it
It wasn’t all that long along ago that the word cloud was reserved for conversations about the weather, so you can be forgiven for being a bit hazy on what...
15 Jun What is SEO in 2018
You’ve probably received dozens of unsolicited emails and phone calls from so called SEO experts promising to get you the first position in Google. But just what is good and...
10 May SSL certificate
Google Chrome to flag all sites without SSL certificateIf you’re site doesn’t have an SSL certificate, now’s the time to get one and secure yourself up.From July 1 Google’s Chrome...
10 Apr Better Online Privacy
Is privacy possible in the online world? After the recent Cambridge Analytica data scandal, “online privacy” can seem like an impossible dream.But there are ways to protect your privacy and limit...
06 Feb AI and the art of machine learning
It might sound like something from a science fiction novel, but Artificial Intelligence (AI) and machine learning is no longer a futuristic idea.AI and its manifestations, machine learning and deep...
05 Feb For big results, think small
When it comes to running successful Google AdWords campaigns, smaller agencies have a lot to offer. You don’t have to think big to get big results![caption id="attachment_20361" align="alignleft" width="404"] Online...
18 Feb Six Mistakes of Non-converting Websites
So your new website is beautiful and everyone agrees. But how's the traffic and conversions? Are you getting leads and sales (conversions) from your website? Here are six fundamental mistakes...
17 Feb The Who, What and Where of Good Content Marketing
My last blog post grappled with the definition of content marketing and why it’s such a useful tool.It also briefly touched on who uses it. The conclusion I offered up...
11 Feb Content Marketing
What is Content Marketing?“Content marketing is any marketing that involves the creation and sharing of media and publishing content in order to acquire customers. This information can be presented in...