Google Partner

Penrith 4724 9555

Penrith 4724 9555 Certified Google Partner - Search

Content Marketing

Good Fast Cheap

Good Fast Cheap

Good, fast, cheap – pick two They say a picture tells a thousand words. This image certainly does. It’s the modern version of the Project Management Triangle, an idea that’s been bandied around board rooms since the 1950s. Sometimes called the Iron Triangle or...

Online Jargon

Online Jargon

Sorry, I don’t speak jargon Have you ever sat through a work meeting (or a dinner with friends for that matter) and felt at a loss when acronyms or phrases that mean absolutely nothing to you are flung around with abandon? What about when the words sound familiar, but...

How Social is Social Media?

How Social is Social Media?

I recently listened to an ABC podcast in which social researcher Hugh Mackay discussed worryingly high levels of anxiety and loneliness in Australia. Hugh named the rise in social media among the causes of these mental health epidemics, and suggested compassion – or...

Life Without the Internet

Life Without the Internet

Could you run your life or your business without the internet? Here’s a question. What would your life look like if Ralph really did break the internet? For those without young kids or grandchildren, Ralph Breaks the Internet is a Disney animation in which two arcade...

Is My Phone Listening To Me?

Is My Phone Listening To Me?

Does this sound familiar? You’re at a café with a friend. Your phone is on the table next to you. Your friend mentions an amazing new product. It sounds interesting, so you think you’ll look into it later…but then you forget. Soon after, an ad for the product pops up...

Marketing B2B vs B2C

Marketing B2B vs B2C

So, you bought the piece of land, planted your vines and now produce a very nice range of wines. You went big, so there’s enough to sell through your cellar door and at local markets. In fact, you’re producing so much you could supply a chain liquor store. The choice...

What is SEO in 2019

What is SEO in 2019

You’ve probably received dozens of unsolicited emails and phone calls from so called SEO experts promising to get you the first position in Google. But just what is good and bad SEO in 2019? WHAT IS SEO? SEO is Search Engine Optimisation. It’s the practice of...

SSL Certificate

SSL Certificate

Google Chrome to flag all sites without SSL certificate If you’re site doesn’t have an SSL certificate, now’s the time to get one and secure yourself up. From July 1 Google’s Chrome browser will brand all HTTP sites that do not have an SSL certificate as “not secure”....

Better Online Privacy

Better Online Privacy

Is privacy possible in the online world? After the recent Cambridge Analytica data scandal, “online privacy” can seem like an impossible dream. But there are ways to protect your privacy and limit the information you unwittingly share. Jump to my tips here, or read on...