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Penrith 4724 9555

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Better Online Privacy

Better Online Privacy

Is privacy possible in the online world? After the recent Cambridge Analytica data scandal, “online privacy” can seem like an impossible dream. But there are ways to protect your privacy and limit the information you unwittingly share. Jump to my tips here, or read on...
Six Mistakes of Non-converting Websites

Six Mistakes of Non-converting Websites

So your new website is beautiful and everyone agrees. But how’s the traffic and conversions? Here are six fundamental mistakes of non-converting websites. Apart from the phone ringing or lots of people filling in your contact form, one of the best ways to see if...
Website Branding Versus Website Sales

Website Branding Versus Website Sales

What should you prioritise on your website, website branding and presentation, or generating leads and sales? Well, here’s my two cents, and you might not like it. Many small business owners have been given bad advice. Many have been told to focus their time, money...
User Experience UX – Hooked on a Feeling

User Experience UX – Hooked on a Feeling

While User Experience (UX) is definitely a term from the online world, it makes me think of a footpath near my local shopping centre. Why? Well, UX is about getting to know the wants and needs of your customers and distilling them into a website that delivers on those...