Content Marketing

Content Marketing

What is Content Marketing? “Content marketing is any marketing that involves the creation and sharing of media and publishing content in order to acquire customers. This information can be presented in a variety of formats, including news, video, white papers,...
What makes a good Blog – part one

What makes a good Blog – part one

What makes a good Blog – part one In this post I want to tackle  what makes a good blog from a technical point of view and from a less techie perspective. If you want to have your blog read, shared and commented on it’s important to make it relevant and...
What makes a good Blog – part two

What makes a good Blog – part two

What makes a good Blog – part two Let’s talk tech – SEO (Search Engine Optimisation) So now you know what to blog about, let’s get into the technical side of blogging. A golden rule – “One keyword per post/page” When I say keyword I don’t just mean one...